Simultaneous or Sequential? Search Strategies in the U.S. Auto Insurance Industry
نویسندگان
چکیده
منابع مشابه
Simultaneous or Sequential? Search Strategies in the U.S. Auto Insurance Industry
We explore whether the search strategy consumers use is identified in cases where researchers observe consumers’ consideration sets (but not the sequence of searches) in addition to their purchases, price distributions, prices for the considered alternatives and other characteristics. We show that the search method is identified by the difference in the pattern of actual prices in consumers’ co...
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I estimate demand for auto insurance in the presence of two types of market frictions: search and switching costs. I develop an integrated utility-maximizing model in which consumers decide over which and how many companies to search and from which company to purchase. My modelling approach rationalizes observed consideration sets as being the outcomes of consumers’ search processes. I find sea...
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We show that the search method consumers use when resolving uncertainty in the prices of alternatives is identified in data where consumers’ consideration sets (but not sequence of searches), prices for the considered alternatives and market-wide price distributions are observed. The search method is non-parametrically identified by different patterns of actual prices in consumers’ consideratio...
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صنعت بیمه به دلیل عرضه محصول منحصر بفرد، در طبقه بندی مالی به عنوان یک صنعت با هزینه های بالا شناخته شده است. رفتار هزینه ها یک معیار مهم برای برای تعیین قدرت مالی شرکت بیمه استو این موضوع به ویژه برای بیمه گذاران و سرمایه گذاران از اهمیت اساسی برخوردار است. این مطالعه هزینه های شرکت های بیمه را در قالب سریهای زمانی پنلی انجام میدهد. تحلیل پنلی کمک برای درک رفتار نا متعارف، پیش بینی هزینه ها، و...
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ژورنال
عنوان ژورنال: Marketing Science
سال: 2017
ISSN: 0732-2399,1526-548X
DOI: 10.1287/mksc.2016.0995